Doing Good - Leadership Obligation or Opportunity?

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Wednesday, June 8, 2022

Online

2:00-3:00 UK

About the event What you will learn

Anne Bahr Thompson will share her expertise on why a sustainability mindset and ethos of citizenship are essentials for greater success - for you as a leader and for the companies you serve, boards included.

Discover how her award-winning Brand Citizenship continuum disrupts conventional thinking about sustainability and encourages a more efficient, holistic approach to doing business and doing good while successfully balancing purpose and profit.

International Board Director Competency Designation (IBDC.D) certification holders will receive 1 CPE credit by attending.


Meet the speakers

Anne Bahr Thompson is a senior executive leader, board member, published author, and award-winning thought leader with more than 25 years of international experience in global brand strategy. She helps leaders cultivate a new consciousness for business to optimize financial and social value - navigating brand development with purpose, sustainability, corporate social responsibility, and political activism. Anne’s pioneering research into brand leadership, good citizenship and brand loyalty, which she writes about in her book Do Good: Embracing Brand Citizenship to Fuel Both Purpose and Profit, influenced the movement around purpose that continues to inform the decisions of corporate and non-profit leaders today. She holds a Bachelor of Communication and English from Rutgers University and Master of Business Administration from the University of Virginia Darden School of Business.

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